It means you will be able to manipulate your brand images in many different ways without sacrificing quality. Whatever you resize the file to, there will be no loss in image quality or distortion.įor instance, if you work with graphic designers designing your branding, ensure you obtain a vector file. This method creates more pixels to keep the image looking sharp. They use a system of lines and curves that remembers the value through proportional formulas.

Rather than containing specific blocks that have particular values, vector files use a different method. You see these more commonly in graphic design or text-based images and files. The other file type you will find yourself coming across is a vector image format. If you are dealing with photos, you’re almost certainly dealing with raster file types.

Stretching these pixels can make images seem blurry or distorted, ruining the believability of the picture. It means that if you were to enlarge these files, you would see the pixels’ digital makeup of these files. This value holds the information of the colour of the pixel.Īs the pixels have set values, this means they are static.

Raster files contain a set number of pixels where each pixel has a specific value. The most typical file types like JPEGs, TIFFs and GIFs are all under this file type. When talking about photography, it is more likely that you will deal with raster image files. We know these two file types as raster image files and vector image files. They differ in the way they handle image information. Two main categories split up image file types.

File formats for pictures